OUR STORY
WHAT IS THE MEANING OF "NRV" ?
In French, pronouncing the letters “NRV” sounds like the french word “énervé.” Same idea as saying “NRG” to say “energy”. While the primary meaning of “énervé” is “angry,” it takes on a different vibe in casual speech. For example, if someone says, “Hey, your shoes are so ‘énervé’ !” it means your shoes are cool. Or, “This music is so ‘énervé’ !” implies that the kicks are powerful, intense, and exactly what you love. Another example: on the way to a festival, saying “Let’s go ! We are ‘énervé’ !” means you’re pumped up and super motivated. We chose the name NRV because it’s short, easy to remember, and perfectly captures the spirit of Hard Music and festivals.
FOR HARD MUSIC LOVERS
Our story is, above all, tied to a love for Hard Music. This type of sound unites a big family of BPM lovers, whose hearts resonate with every beat. NRV’s mission is to offer this family a brand that represents them, capturing the feeling of listening to a perfect kick that gives you chills (you know the feeling !), as well as the atmosphere of events where everyone comes together for one thing: the music. It’s about experiencing a moment of escape and sharing intense happiness with this big family.
As we expressed in our “Mirror” collection:
“We all have two faces, don’t we? One that we show in our daily lives, during the week, calm and responsible. But when we look in the mirror, we see it deep in our eyes: our ‘true self,’ who we really are. This side comes alive when we’re surrounded by our friends, at festivals or parties. In those moments, we feel like we’re in a bubble, vibrating in an atmosphere filled with love and kindness. We simply let the music transcend us and touch us deeply: a moment when we truly feel alive !”
OUR VALUES
Our goal is to help everyone complete their wardrobe with high-quality clothing and accessories at an affordable price. Our products are thoughtfully designed and crafted so you can wear pieces that are durable, comfortable, and built to last.
So, do you prefer to wear NRV colors at events, in your everyday life, or maybe both ? 😏
THE LOVE FOR HARD MUSIC
“NRV is, above all, a project born from a passion: electronic music (at its very core). For many of us, it started with a love for the famous ‘Tomorrowland 2012’ aftermovie that introduced us to EDM. Then one day, you discover that Timmy Trumpet released a track with a duo called Sub Zero Project, leading you to a whole new genre of music you’d never heard before: Hard Music. Over time, you find yourself nodding your head to some heavy, hard-hitting kicks, surrounded by this big family that is Hard Music.” Hard Music, we love you. 🤍
Fanny, Founder really NRV 😏
OUR STORY
WHAT IS THE MEANING OF "NRV" ?
In French, pronouncing the letters “NRV” sounds like the french word “énervé.” Same idea as saying “NRG” to say “energy”. While the primary meaning of “énervé” is “angry,” it takes on a different vibe in casual speech. For example, if someone says, “Hey, your shoes are so ‘énervé’ !” it means your shoes are cool. Or, “This music is so ‘énervé’ !” implies that the kicks are powerful, intense, and exactly what you love. Another example: on the way to a festival, saying “Let’s go ! We are ‘énervé’ !” means you’re pumped up and super motivated. We chose the name NRV because it’s short, easy to remember, and perfectly captures the spirit of Hard Music and festivals.
FOR HARD MUSIC LOVERS
Our story NRV is, above all, tied to a love for Hard Music. This type of sound unites a big family of BPM lovers, whose hearts resonate with every beat. NRV’s mission is to offer this family a brand that represents them, capturing the feeling of listening to a perfect kick that gives you chills (you know the feeling !), as well as the atmosphere of events where everyone comes together for one thing: the music. It’s about experiencing a moment of escape and sharing intense happiness with this big family.
As we expressed in our “Mirror” collection:
“We all have two faces, don’t we? One that we show in our daily lives, during the week, calm and responsible. But when we look in the mirror, we see it deep in our eyes: our ‘true self,’ who we really are. This side comes alive when we’re surrounded by our friends, at festivals or parties. In those moments, we feel like we’re in a bubble, vibrating in an atmosphere filled with love and kindness. We simply let the music transcend us and touch us deeply: a moment when we truly feel alive !”
OUR VALUES
Our goal is to help everyone complete their wardrobe with high-quality clothing and accessories at an affordable price. Our products are thoughtfully designed and crafted so you can wear pieces that are durable, comfortable, and built to last.
So, do you prefer to wear NRV colors at events, in your everyday life, or maybe both ? 😏
THE LOVE FOR HARD MUSIC
“NRV is, above all, a project born from a passion: electronic music (at its very core). For many of us, it started with a love for the famous ‘Tomorrowland 2012’ aftermovie that introduced us to EDM. Then one day, you discover that Timmy Trumpet released a track with a duo called Sub Zero Project, leading you to a whole new genre of music you’d never heard before: Hard Music. Over time, you find yourself nodding your head to some heavy, hard-hitting kicks, surrounded by this big family that is Hard Music.” Hard Music, we love you.
Fanny, Founder really NRV